Saint Tropez

New Collection.

I stumbled upon this photograph by Slim Aarons. Aarons is renowned for his evocative photographs of, as he described it, attractive people doing attractive things in attractive places.

This image is what summer is all about, a group of friends having a good time. 

I was drawn to the effortless elegance in this image. He captures the essence of a carefree summerday among friends.

Bringing to life the era of young Brigitte Bardot and Alain Delon and a certain sense of insouciance

This is Saint Tropez avant le Bling. Glamour in it’s purest form.

A subtle balance between luxury and authenticity, the refinement of restaurants, art galleries, nightspots, and the natural spontaneity of the locals. 

l’Art de vivre in action!

no dull moments

The chaos is real!

Launching a webshop is a bit of a nerve wrecking experience.

Weeks of meticulous planning went into this project. Photo’s, graphic design, packaging, the website, a social media plan, a blogpost plan, I was prepared for everything,… and then real life happens. 

I promised you authenticity, so here goes:

A glitch in the webshop made it impossible for customers to order and pay on a mobile phone! I tell you I was NOT prepared for that. 

I ended up spending 4 (!) endless days chatting with a helpdesk and I was getting nowhere. Working at a helpdesk of a webshophost requires a special talent. There is a thin line between reassuring a desperate customer and being a patronising pain in the behind. That line has been crossed many times! 

After technical department sent me on several chases- no wild geese in sight- I was completely stuck.  I felt utterly stupid and without hope.

It is very hard to make a situation like that instagram-able. ’There goes my carefully constructed social media plan.’

Luckily people could still buy via laptop and tablet and luckily they did!

Meanwhile your reactions were fantastic! Thank you so much! you helped me through a few very hard days!

No way I was going to give up on this

In the end I was able to solve the problem myself. The problem was like it always is a very small issue that very smart people overlooked. I had to give up the beautiful shopping cart banner for mobile devices. But that’s ok for now, at least until technical department can assure me that it works smoothly.

Thankfully all the drama is now behind us.

Now I can concentrate on what is important: create more nice jewelry for beautiful people.

Lessons I have learned: 

  • you need a plan and a back up plan, and then expect all of those to go wrong.
  • Don’t get intimidated by technical people. You know what you did, don’t let them make you feel you made a mistake when you know you didn’t. You are not as stupid as they make you feel.
  • Trust your customers and concentrate on them. When people praise your work, enjoy it! Don’t let technical set backs spoil that.
  • Keep in mind what is your focus at all times. Forget about the instagram filters, I am going for what is real.

Now relative serenity has returned to the studio I can concentrate on new products. I can’t wait to show them. I’ll keep you posted.

In this part of the world school holidays have started and we are ready for summer! Enjoy it friends!

Check the webshop I have added lots of new stuff!

Spread the love.

new collection launch

The Natural Glamour of our Mineral Art Collection

This collection, like most of my work, is inspired by nature.

Beginning of 2019 we travelled to Cape Town, the whole trip was like taking a bath in inspiration. E V E R Y T H I N G gave me new ideas : the abundant colors, the lovely people, the delicious food, the rocks beneath my feet, the wind, the Ocean with all its moods.

It took a while to work through all those different ideas. But I am very exited about it. You’ll see more of it very soon.

The Mineral Art collection is part of two collections inspired by the Boulders at Boulders Beach. Huge pebbles resting in a blue sea, changing colour every moment of the day.

Our human scale conditions how we see things. The endless crushing of the waves made me think about how we perceive things in our scale of time. We see the waves on the boulders but we don’t really notice the erosion. Sometimes we are lucky to see the result in wonderful designs nature presents us.

Photo by Pam Ivey on Unsplash

Mineral Art mixes earthy calm and the glamorous style of shimmering metallics . I have kept the shapes organic, rough cut.

I hope you like them.

The need to make

this new project is rooted in deep personal need to create. I become unhappy when I’m not making. There is so much in this beautiful world of ours that inspires me. I get restless when I try to store this only in my mind.

Two young children had kept me busy for a few years. At some point I used polymer clay in an art class for my kids and I immediately realised the fantastic possibilities this medium has. It took me a few months research to find a material that fits my artistic needs, but I can also use with a clear conscience.

Exploring new techniques, thinking about shapes and material it has been a thrill and I’m sure I have a lot to learn still.

I intend to share this experience with you all.

Hope you enjoy it as much as I do.